THE BASEMENT AZ

Tempe

Creativity & Fashion meets 

Health & Fitness

The best-in-class brands and solutions. 

Tap into our products & services 

to learn more!

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Drinks ~ Movement ~ Nature

 

Clothing ~ Hats ~ Merch

Mentorship ~ Training ~ Brotherhood

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Pioneers of Authenticity & Wellness

ABOUT THE BASEMENT AZ

At The Basement AZ, we've created a one of kind experience. 

Founded in 2021

in Phoenix, AZ, by Will Brown

The space is home to Real Is Rare clothing line, Alkaline Activated juice bar/yoga studio & 

My Brother's Keeper Football Training

We have since grown to become a well-recognized and respected source for

high quality products and services that our loyal customers love and trust.

After all, our culture is inspired by a central goal: to live the healthy & authentic life we deserve.